Client: West Virginia x Outside

Project: Microsite
Role: Creative Director and UI/UX Designer of co-branded microsite
Tools: Ceros & Adobe Rush for videos

Designed and built interactive co-branded microsites using Ceros, with a focus on seamless user navigation, and engaging animations to strengthen brand partnerships.

Client: Isopure x Outside

Project: Microsite
Role: Creative Director and UI/UX Designer of co-branded microsite
Tools: Ceros

Client: KEEN Shoes x Outside 2024

Goal: Create an immersive microsite to support KEEN Footwear’s Time Tested campaign, highlighting the brand’s sustainable design philosophy and fostering a connection with a community of nature-inspired creators.
Solution: Developed a custom microsite that served as an interactive, multimedia hub for the campaign. The platform featured curated content, including three teaser articles to drive traffic, profiles of individuals living creatively outdoors, and an interactive widget showcasing the eco-friendly Targhee IV shoe.
Outcome: The microsite successfully positioned KEEN as a leader in sustainable, adventure-driven products, celebrating the brand’s commitment to quality, eco-conscious design, and community engagement while effectively conveying its brand story.

Project: Microsite
Role: Creative Director and UI/UX Designer of co-branded Keen x Outside microsite
Tools: Ceros

Client: The Florida Keys & Key West x Outside 2024

Goal: Create a captivating microsite that showcases the unforgettable experiences of The Florida Keys, inspiring visitors to explore the destination.
Solution: Developed a video-forward microsite that highlighted the vibrant food and drink scene, thrilling fishing, watersports, rich cultural experiences, and nature adventures. Dynamic visuals and an intuitive layout made it easy for visitors to navigate and engage with the content.
Outcome: The microsite successfully captured the essence of The Florida Keys, inspiring visitors to plan their own adventures and strengthening the destination’s appeal through visually immersive content and seamless user experience.

Project: Microsite
Role: Creative Director and UI/UX Designer of co-branded microsite
Tools: Ceros & Adobe Rush for videos

Client: Travel Texas x Outside 2024

Goal: Create an immersive microsite that highlights the vibrant spirit of Texas, showcasing the diverse adventures the state offers as part of a co-branding initiative between Let’s Texas and Outside.
Solution: Built the microsite in Ceros, incorporating dynamic visuals, interactive storytelling, and engaging content to capture the essence of Texas. The platform showcased activities like kayaking the Gulf Coast, exploring urban art scenes, climbing mountains, and relaxing in hot springs, all while emphasizing adventure and exploration.
Outcome: The microsite effectively engaged visitors, bringing the spirit of Texas to life through its interactive design and seamless user experience, strengthening the collaboration between Let’s Texas and Outside while inspiring exploration.

Project: Microsite
Role: Creative Director and UI/UX Designer of co-branded Travel Texas x Outside microsite
Tools: Ceros